Roveel and Tradebox Announce Strategic Partnership to Deliver Enhanced eCommerce Accounting & Business Intelligence
15 September 2025, Norwich
Roveel, a leading provider of advanced reporting and business intelligence solutions for Sage and Xero and other financial software, is pleased to announce a strategic partnership with Tradebox, a premier automated ecommerce accounting and order-management platform.
This collaboration is designed to streamline financial visibility and analytics for online retailers, bringing together the strengths of both organisations for the benefit of their customers.
Together, they streamline operations, automate accounting, and deliver actionable insights—enabling retailers like Tempcon to focus on growth, not grunt work.
Partnership Overview
Under this partnership:
Integrated Reporting & Analytics: Roveel will provide deep-dive and real-time dashboards and business intelligence solutions to users of Tradebox’s platform, enabling ecommerce merchants to gain actionable insights beyond standard accounting and order summaries.
Seamless Data Flow: Tradebox will enable smooth data integration into Roveel’s reporting engine, ensuring that ecommerce data (sales, VAT, stock levels, multi-channel order info) flows cleanly into Roveel dashboards, reducing manual data entry, errors, and lag.
Enhanced Decision Making: The combined solution will equip businesses with end-to-end visibility: from order placement through accounting to business health metrics, allowing merchants to identify opportunities, improve cash flow, spot bottlenecks, and drive growth.
Shared Support & Training: Both companies will collaborate on support materials, onboarding, training sessions and best practices to ensure customers maximise value from the joint offering.
Why This Matters
Online retailers often grapple with disconnected systems: ecommerce platforms, marketplaces, accounting software, stock management, etc.
Though Tradebox offers automated ecommerce accounting and integrates with major marketplaces and channels, there remains a need for richer, drill-down reporting and analytics.
Roveel excels in turning financial and operational data (from Sage, Xero, SQL, etc.) into intuitive, actionable dashboards. Together, the partnership ensures:
Reduced administrative burden
Improved financial transparency and forecasting
Faster, more data-driven business decisions
Better alignment between operations, finance, and strategy
What Customers Can Expect
Easier access to Roveel’s dashboards for current Tradebox users
Bundled offers or special pricing for customers who adopt both Roveel and Tradebox services
Joint webinars and case studies demonstrating how ecommerce businesses are transforming their accounting, reporting, and performance through this integration
About Roveel
Roveel is a business intelligence & reporting platform that integrates with Sage (Accounting, 50, 200), Xero and various databases (SQL, MySQL etc.).
It provides interactive dashboards, custom reporting and analysis tools designed for businesses and accountants across sectors such as retail, manufacturing, distribution, care homes, not-for-profit and more.
About Tradebox
Tradebox is an automated ecommerce accounting solution that connects online shops and marketplaces with accounting systems such as Sage 50 and Xero.
It automates the creation of invoices, manages stock adjustments across channels, helps with real-time financial visibility, VAT reporting, order management, plus integrations with leading platforms including Amazon, eBay, Shopify and others.
